Bill is our founder. He’s spent the past decade working with Harvard researcher and NY Times best-selling author Shawn Achor on his Happiness Advantage program. This groundbreaking professional development system uses brain science and evidence-based research in positive psychology to drive personal satisfaction and performance at work.

Bill is a serial entrepreneur. He’s a well-known business consultant and has lived in northern Michigan since 1990.

Bill has a passion for fully experiencing the outdoors. He is certified in wilderness first aid through the American Safety & Health Institute.

He’s originally from The Bronx in New York. If you meet him, he can be nudged into a most impressive New York accent. Do so at your own risk!